Apollo Saarthi

Saarthi is an exclusive influencer management and loyalty program by Apollo Tyres, designed for the tyre fitter community. The app enables tyre fitters to act as influencers by promoting Apollo tyres to customers and earning reward points for their contribution. Tyre fitters play a key role in influencing purchase decisions, especially for commercial vehicles such as trucks and buses. Saarthi recognizes this role and provides a structured platform where fitters can engage with the Apollo Tyres brand, recommend products, and benefit through a transparent rewards program. Through the Saarthi app, users can log eligible activities related to tyre service, tyre replacement, and customer recommendations. Based on their participation, tyre fitters earn points that can be redeemed as part of the loyalty program. The app is built to support day-to-day workshop and field activities. Whether…