AppMarketSpy › Lifestyle › Identity Builder: A New You
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App info
- Developer
- Enhanced Media
- Category
- Lifestyle, Health & Fitness
- Released
- Sep 21, 2026
- Version
- 2.0.5 (Oct 5, 2026)
- Price
- Free
- Size
- 22.6 MB
- Requires
- iOS 15.0
- Age rating
- 4+
- Languages
- English
In-app purchases
| Yearly | $39.99 |
| Monthly | $4.99 |
Current prices, App Store US.
🔒 Price history3 snapshots: when prices changed and new plans appearedGet Pro access
About Identity Builder: A New You
Identity Builder turns "I want to change" into "this is who I am." You don't start with goals. You start with an identity — "I'm a saver", "I'm calm", "I'm an early riser" — and one small habit that proves it. Every day you keep your word, you tap "I did it" and your figure — a character that looks like you — becomes a little more real. Three levels, and the identity is yours. WHY IT WORKS Every action is a vote for the person you're becoming. Identity Builder makes those votes visible: small promises, progress you can see, and a small celebration every time you keep your word. The ideas and the research behind them are in the app's manifesto. HOW IT WORKS • Pick an identity in a few taps — by area of life — or write your own • Choose one small habit that proves it, and how often you'll keep it • Build a character that looks like you — body, skin tone, hair, glasses, clothes • Tap "I…
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