Purelyz: Ingredient Scanner

Photograph an ingredient label. Purelyz reads it and tells you what each ingredient is, what it does, and whether it is worth your attention. Food, drinks, shampoo, skincare, cosmetics. HOW IT WORKS 1. Point your camera at the ingredient list. 2. Purelyz reads every ingredient on the label. 3. You get a score for the product and a plain explanation for each ingredient. WHAT YOU GET A score from 0 to 100 for the product, with a letter grade. Every ingredient explained in a sentence or two, written in your language. A count of the ingredients that actually deserve a second look, so you know where to spend your attention. WHAT PURELYZ WILL NOT DO It will not hand you a list of villains. Most ingredients on most labels are ordinary, and when an ingredient is ordinary Purelyz says so and moves on. When a concern exists but the research behind it is thin, it says that too. It does not…