WebbingStone Business Toolkit

WebbingStone Business Toolkit puts the numbers behind everyday business decisions in your pocket: free calculators for marketing, profit and pricing, plus tools to check how healthy your website is. No account, no ads, no tracking. The calculators work offline, and every result comes with a plain-language explanation of what it means. MARKETING CALCULATORS • ROAS and ROI • CPC, CPM, CTR and CPA • Conversion rate, customer acquisition cost (CAC) and customer lifetime value (CLV) • Social media engagement rate • Marketing budget planner: a suggested split across channels by goal and industry • UTM link builder for campaign tracking PROFIT, PRICING AND GROWTH • Profit margin and markup • Break-even point • VAT / sales tax (add or remove) • Discounts and percentages • Percentage change, revenue growth and compound growth • Currency converter with live exchange rates (works from saved rates…